Digiatl Marketing and Communications Associate Job at The Westport Library, Westport, CT

  • The Westport Library
  • Westport, CT

Job Description

The Westport Library has great stories to tell, and the Digital Marketing and Communications Associate helps tell it across email, web, and story-driven media. We're recruiting for a writer-strategist to turn our programs, campaigns, and community moments into content people read: emails they open, pages that convert, and stories that make the case for why what the Library does matters.

What you'll own:

  • Accountability for the Library’s e-mail marketing program including bi-weekly and monthly email blasts, tentpole blasts, and one-off promotions plus building and maintaining list segmentation.
  • Story-driven media materials: event features, Impact Stories, and press outreach.
  • Building, updating, and optimizing event landing pages in WordPress, including copy, image assets, metadata, and SEO tags.
  • Tracking and reporting on campaign and website performance (email, landing pages, ticketing) using Google Analytics and related tools.

What you bring:

  • Proven copywriting and email/digital marketing experience, with hands-on ActiveCampaign and WordPress chops including list segmentation, list hygiene, and link/UTM tracking.
  • Working SEO knowledge and a data-driven approach to what you write.
  • Sharp organization: you can run a ~30 event/month pipeline without missing a beat.
  • Strong writing and editing skills, with demonstrated ability to write story-driven media materials, email copy, and landing page content.
  • Experience with WordPress required; experience with Event Tickets Pro, The Events Calendar Pro, and Promoter strongly preferred.
  • Proficient with Google and Microsoft platforms.
  • Strong project management skills with the ability to manage multiple campaigns and deadlines simultaneously.
  • Highly organized, detail-oriented, and an excellent communicator, written and verbal.
  • Willingness and ability to work evenings and weekends as needed.

Bachelor's degree in marketing, communications, journalism, English, or related field (or 4 years' equivalent experience). Nonprofit, cultural institution, or library experience a plus.

Employment Type: Full Time
Years Experience: 3 - 5 years
Salary: $63,500 - $66,000 Annual
Bonus/Commission: No

Job Tags

Full time, Weekend work, Afternoon shift

Similar Jobs

Cascade Process Controls dba Mako CPC

Fiber Optic Splicer Job at Cascade Process Controls dba Mako CPC

 ...Job Description Job Description Description: Cascade Process Controls is hiring a Fiber Optic Splicer that will be responsible for installing, splicing, testing, and maintaining fiber optic cables to ensure reliable network performance. This role supports the construction... 

ELITEBRAIN

Outside Sales Representative Job at ELITEBRAIN

 ...part of this growth strategy, the company is strengthening its sales organization with experienced professionals capable of developing...  ...CONFISA Staffing Services is conducting a confidential search for an Outside Sales Representative on behalf of a growing U.S.-based company... 

Hintech Recruiting LLC

Medical Sales Representative Job at Hintech Recruiting LLC

 ...EXPERIENCE LEVEL WHICH CAN VARY FROM 100K TOTAL UP TO 300K. FROM ENTRY LEVEL UP TO MANAGEMENT LEVEL. NEED 1-5 YEARS OF OUTSIDE SALES OR MEDICAL SALES FOR A MEDICAL DEVICE COMPANY IN ATLANTA. THIS IS A W2 POSITION.About the RoleNEED 1-5 YEARS OF OUTSIDE SALES OR... 

Lunds & Byerlys

Online Personal Shopper Job at Lunds & Byerlys

 ...Lunds & Byerlys Part-Time In-Store Personal ShopperLunds & Byerlys Richfield is currently...  ...and outgoing Part-Time In-Store Personal Shopper to create a sensational shopping experience...  ...exceptional customer service through our online shopping portalSelecting products as requested... 

Walmart

Orderfiller / Loader / Unloader Job at Walmart

 ...INDIAN MERIDIAN ROAD, PAULS VALLEY, OK, 73075, US Job Overview Career opportunities in Freight Handling roles include Receiving, Unloading, Processing, Orderfilling and Shipping. Benefits & perks At Walmart, we offer competitive pay as well as performance-based...